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Global Warming's Six Americas - Yale Program on Climate Change Communication

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The Six Americas framework is being used by climate educators and communicators throughout the United States, including local, state, and national governments, academic institutions, environmental organizations, businesses, faith groups, doctors and scientists, and the media. Interested in connecting with our Partnerships Program to discuss how to utilize the Six Americas framework in your work? Click here to learn more. For a quick introduction to Global Warming’s Six Americas, please see our short video. © 2025 Yale Program on Climate Change Communication, all rights reserved. Site by Constructive Sign up for our Research Alerts A PROGRAM OF THE Yale SCHOOL OF THE ENVIRONMENT Please select all the ways you would like to hear from Yale Program on Climate Change Communication: You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website. We use Mailchimp as our marketing platform. By clicking bel

--> Global Warming's Six Americas - Yale Program on Climate Change Communication Home / About / Our Projects / Global Warming’s Six Americas Global Warming’s Six Americas Artwork by Michael Sloan One of the first rules of effective communication is to “know thy audience.” Climate change public engagement efforts must start with the fundamental recognition that people are different and have different psychological, cultural, and political reasons for acting – or not acting – to reduce greenhouse gas emissions. Our research has identified “Global Warming’s Six Americas”: six uni

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