flâneur

The Four Big Risks - Silicon Valley Product Group : Silicon Valley Product Group

svpg.com · 448 words · saved by 1 readers

In the first edition of my book, INSPIRED, I discussed how successful products are valuable, usable and feasible, where I defined “feasible” as both technically feasible and business feasible. While it’s easy to remember these three attributes, over the years I’ve come to believe that it was obscuring some pretty serious risks and challenges, and making...

The Four Big Risks In the first edition of my book, INSPIRED , I discussed how successful products are valuable , usable and feasible , where I defined "valuable" as both valuable to customers and valuable to your business. While it's easy to remember these three attributes, over the years I've come to believe that it was obscuring some pretty serious risks and challenges, and making it too easy for product managers to focus on customer value and overlook business value. The business value (viability) risks can be substantial and I find that these are too often under-appreciated and under-esti

related reading