Conviction and Quality - 03-13-24

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Conviction Conviction is no doubt the foundation of long-term business ownership. How is it formed? What is it like to have it? Why does it falter? In my experience there are two distinct kinds of conviction. Explicit conviction, as I call it, comes from having figured something out. It entails a useful prediction, like “our ETA is 5pm” or “majoring in economics will lead to better career prospects than majoring in philosophy.” There is an underlying logic to it, which can be explained and used to persuade. Implicit conviction, on the other hand, is exemplified by the trust one might have…

Conviction and Quality - 03-13-24

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