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Behind the Ship | Blog

basement.studio · 839 words · saved by 1 readers

How do you kick off one of the most awaited tech conferences in New York? With a liquid-fueled hacker trip, '90s-inspired characters and a rabbit, of course. Vercel Ship is the flagship annual event from our friends at Vercel — and every year, we team up to push the boundaries of what’s possible. For the 2025 edition, “liquid” became our north star, a concept that shaped not only the main keynote but the entire visual identity of the conference. We brought our craft across different touchpoints: from a custom WebGL hero experience and badge physics on the event’s landing page, featuring liquid shaders, to bespoke animations and assets designed specifically for the keynote. As always, we kicked things off with a big opening: an original animated short that set the tone and style for everything that followed. Built for the big screen at the Glass House venue in NYC, it was designed to make an impact — whether you were there in person or watching in 4K from anywhere in the world. Short an

How do you kick off one of the most awaited tech conferences in New York? With a liquid-fueled hacker trip, '90s-inspired characters and a rabbit, of course. Vercel Ship is the flagship annual event from our friends at Vercel — and every year, we team up to push the boundaries of what’s possible. For the 2025 edition, the Vercel team comes to use with a “liquid” concept that shaped not only the main keynote but the entire visual identity of the conference. We brought our craft across different touchpoints: from a custom WebGL hero experience and badge physics on the event’s landing page, featu

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