"Owning a Business Should Be Easier Than Having a Job": James Clift, the Solo Founder Behind 3.5 Million Business on Durable
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Key Takeaways * Owning a business should be easier than having a job. That's Durable's mission and James's biography: "I've not been employed by a company I didn't own since I was about sixteen years old." * The co-founder math never works. "The rational choice is never to start a software company.